Startup Marketing Resources

Content Marketing
CopyBlogger: Tools & Training for Smarter Content Marketing
Free Content Marketing Templates
5 Steps to Create a Successful Content Marketing Strategy
Free Content Calendar Template
How to Create an Editorial Calendar That Will Grow Your Audience
Content Marketing Tools: The Ultimate List

Email Marketing
15 Email Marketing Tips for Small Businesses
9 Critical Components for Optimized Marketing Emails
10 Awesome Examples of Email Marketing
Top 6 Email Marketing Solutions
Email Marketing Benchmarks

Blogging
How to Write a Blog Post: A Simple Formula to Follow
How to Get Subscribers for Your Blog
7 Examples of Great Company Blogs
Top 5 Best Blogging Platforms for 2015
What Makes Top Company Blogs So Successful? [Market Data]
Which Format Is Right for Your Blog Posts?
How to Write SEO-Friendly Blog Posts

Google Business & Advertising
Google My Business : Get your Business on Google for Free
Ultimate Guide to Google My Business
Google My Business - Optimization Training Video
Google Advertising Products & Business Solutions

SEO Resources & Tools
Google Keyword Planner
5 Day SEO Mini-Course
Beginners Guide to SEO
Free SEO Training Course
The 2015 SEO Checklist
The Best Keyword Research Tools
A Visual Guide to Keyword Targeting and On-Page Optimization
The Periodic Table Of SEO Success Factors
SEO Toolbar
Search Engine Land
SEOmoz Resources
Google Webmaster Tools
Perfecting Keyword Targeting & On-Page Optimization
Building a Video SEO Strategy
Browseo: View the SEO Elements of Any Web Page

Social Media
How to Build a Social Media Following
Mastering Influencer Marketing
10 Tactics for Generating Buzz on Social Media

Facebook
Step by Step Guide to Facebook Advertising
7 Marketing Tips to Increase Facebook Engagement
Learn How to Grow Your Business with Facebook's Marketing Tools
Guide to Visual Marketing on Facebook

Instagram
How to Create an Instagram Marketing Strategy
How to Get More Followers on Instagram

Twitter
Twitter Business Solutions
How to Create a Twitter Content Strategy
A Complete Guide to Twitter Marketing

Text/Mobile Marketing
11 Mobile Marketing Examples All Retailers Should Mimic

YouTube & Video Distribution
How to Plan Your YouTube Marketing Success
YouTube Strategies for Successful Brands
Tips to Improve Your YouTube Search Rank
Tips to Boost Your YouTube Marketing Strategy

Yelp
Setting Up Yelp for Business Owners
7 Ways to Use Yelp to Improve Your Local Business
How to Claim & Optimize Your Yelp Page

LinkedIn
The Beginner’s Guide to LinkedIn
The Ultimate Cheat Sheet for Mastering LinkedIn
7 Pro Tips for Expert LinkedIn Marketing
How Small Businesses Can Use LinkedIn to Recruit
Six Ways to Grow a LinkedIn Group: Tips From the Pros

Pinterest
5 Ways to Optimize Your Website for Pinterest
6 Pinterest Tips From Power Users
10 Video Tips for Businesses on Pinterest
8 Strategies for Launching a Brand Presence on Pinterest
5 Interesting Pinterest Marketing Campaigns

PR & Blogger Outreach
How to Write a Press Release (Free Template)
DIY PR Tips
20 Free Press Release Distribution Sites
The Stalker's Guide to Highly Effective Guest Posting
Tips to Improving Your Blogger Outreach
The Best Cold Email Pitch Ever
8 Steps to a Blogger Outreach Campaign
Build Rapport with Target Bloggers & Journalists using Rapportive
Find & Connect with Journalists using MuckRack
HARO: Connect with Reporters Looking for Stories
The Blogger Programme -- a Platform for Brands to Connect with Bloggers

Kickstarter & Indiegogo Campaigns
Hacking Kickstarter: How to Raise 10k in 10 Days
Planning a Kickstarter campaign? Read this first.
15 Hacks to Fund Your Indiegogo Campaign
Crowdfunding Checklist

Infographics
6 Ways to Market Your Infographic
The Definitive Guide to Designing & Promoting Your Infographic
10 Ways to Promote an Infographic

SlideShare
The Marketer’s Guide To SlideShare
21 Resources to Help You Rock SlideShare for Marketing
Content Marketing Tips from Top SlideShare Marketers

Viral Marketing
How To Use Memes to Build Backlinks & Viral Traffic
Imgur Meme Generator
The Science Behind Viral Marketing
How to Create Free Buzz for Your Startup
Top Viral Marketing Tactics

App Marketing
App Store Optimization (ASO)
App Marketing 101
Apple Store Marketing Guidelines
Mobile App Marketing Tools

Online Video Tutorials & Classes
CreativeLive: Free Online Design, Photography & Marketing Classes
Lynda.com: Online Video Tutorials
Udemy: Online Business Courses
ClickMinded: Internet Marketing Training Course

Market Research
Sample Business Plans
Google Consumer Surveys
Research Customers by Zip Code - Ersi Tapestry
Marketers Guide to Surveying Users
IBIS Industry Research Reports
Market Research Report Database: MarketResearch.com
Customer Interview Templates and Resources
4 Ways to Discover More About Your Audience With Social Media
Ask Your Target Market - Online Surveys & Research Tools
UserTesting.com - Website Usability Testing Videos
GutCheck Online Real Time Qualitative Market Research
UserVoice - Customer Feedback and Helpdesk Solutions
SurveyGizmo - An online survey tool for creating surveys, quizzes, polls and forms.
Market Research Tips using Mechanical Turk, SurveyMonkey and Google Adwords (Video)
Research Colors for Your Brand Identity
The Psychology of Color on Buying Habits
Compete.com
Quantcast
Alexa

Lean Startup
The Lean Startup (Book & Resources by Eric Ries)
Lean Startup Tools for Entrepreneurs (by Steve Blank)
Tutorials & Tools for Applying Lean Startup Methods (by Ash Maurya)
Resources for Lean Startup Marketing (by Sean Eliis)
Interview Templates and Resources for Customer Development
Customer Development + Business Model Design

General Resources & Tools
Sample Business Plans
Guide to Developing a Strong Brand Identity
Top 10 Social Media Mgmt Tools
CrowdSpring: Marketplace for Logos & Design
Docstoc: Documents & Resources for Small Businesses
ThomasNet: Supplier Discovery & Product Sourcing
What Makes An Entrepreneur
The Psychology of Selling
Top 10 Customer Relationship Mgmt (CRM) Solutions
Online Marketing: Everything you need to know in an infographic
20 Blogs Every Entrepreneur Should Read
Building a Customer-Centric Business: Interview with Zappos Founder Tony Hsieh
Explained: Marketing Features vs. Benefits
Business Expenses to Deduct

Find Interns
Internships.com
Urban Interns
Intern Match

Q&A Sites & The Interest Graph
Top Q&A Sites for Contributing Knowledge
How to Take Advantage of Online Review and Answer Sites
How to Create a Wikipedia Page for Your Brand

Pricing
Pricing Experiments to Learn From
5 Psychological Studies on Pricing
How Technology Tricks You Into Tipping More

------ E-COMMERCE SECTION ------

*Recommended E-Commerce Platforms*
Top 5 Off-the-Shelf Hosted Carts:
Shopify
BigCommerce
Volusion
Magento Go
WooCommerce
Top 3 Custom Development Platforms:
Magento Community
Expression Engine
OSCommerce
Top 5 Enterprise & Full-Suite Solutions:
Magento Enterprise
Demandware
eBay Enterprise (formerly GSI Commerce)
NetSuite
Symphony Commerce

General Resources
eCommerce Software Comparisons and Reviews
Comparison 1: Shopify vs Bigcommerce
Comparison 2: Bigcommerce vs Shopify
E-Commerce Business Plan
E-Commerce Best Practices Checklist
ThomasNet: Supplier Discovery & Product Sourcing
How To Calculate Customer Lifetime Value - Formula 1
How To Calculate Customer Lifetime Value - Formula 2
Case Study: Dolls Kill
Name Checklist: Tool for Finding Domains & Social Handles

Website Optimization
101 Landing Page Optimization Tips
How To Create Conversion-Optimized Landing Pages
Holy Grail of eCommerce Conversion Optimization - 91 Point Checklist
Unbounce.com - Landing Page Platform
What Makes Someone Leave A Website?
The Ultimate Guide to Funnel Optimization
7 Dead-Simple A/B Tests You Should Run on Your Homepage
22 Essential Tools for Testing Your Website Usability
100 Conversion Optimization Case Studies
How to Design an Ecommerce Checkout Flow That Converts
How to Dramatically Increase Conversion on Checkout Form
19 Things We Can Learn From Numerous Heatmap Tests
A/B Split Testing Mistakes
WC3 Standards

Recommended E-Commerce Blogs
Practical E-commerce
Elastic Path Blog
E-Commerce Fuel
Shopify Blog
Kissmetrics Blog
Social Media Explorer
Top 11 Blogs for E-Commerce Entrepreneurs
ConversionXL

Display & Contextual Advertising Networks
Google Products & Advertising Platforms
Facebook Ads
Adroll
Turn
Federated Media
RocketFuel

Referral Marketing Solutions
ShopSocially
CureBit
Extole
FriendBuy
Referral Candy

Affiliate Marketing Solutions
Linkshare
CJ Affiliate
ShareASale
HasOffers

CRM Solutions
Zoho
ZenDesk
SugarCRM

Fulfillment & Drop Shipping Solutions
ShipWire
Amazon Fulfillment
eCommHub
Commerce Hub

Facebook Commerce
Soldsie